Sean D’Souza – Article Writing Home Study
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Description:
The Article Writing Self-Study Course
Learn why articles do a far superior job of attracting the clients that you want
How to stop knocking on clients’ doors, and get them to call you instead
Knocking on a client’s door is the hardest way to get business – yet we do it all the time
In order to get the client’s attention, we send out sales letters; we make presentations; we do everything we can to try and sell to clients. The more we try to sell, the higher the client’s hackles go up. The more we try to convince; to persuade, the more the client starts avoiding you. Or at the very least, they put off buying from you till much later.
So why do clients put off the purchase?
There are two big reasons. The first reason, is that they don’t want to buy at the exact moment that you want to sell. So even if you’ve just made this wonderful presentation of your product or service, there’s a close to zero-response on the client’s part. And that’s just because they’re not ready to buy right away. The second reason is that the client doesn’t really recognise you as an expert. All they can see is someone who’s trying to sell something to them. To them you’re just another ‘sales pitch’ coming through the front door. What you really need is a side-door entry!
Why articles help you sneak in the side door
Articles help you get the client’s attention, because articles rarely if ever, try to sell. Articles educate. They give the client the various angles to a concept. And in doing so, clients don’t put up a wall. The more you inform a client about a topic, the more they’re interested in getting in touch with you. And not only do they get in touch with you– but they also choose you (instead of your competition).
Well-written articles are not only vital for your website and newsletter, but can earn you revenue, as well as free publicity. Articles published in offline magazines, can drive hundreds of readers to your business. And yes, if you write really well, you are actually given a column in a magazine or newspaper or online portal. The above are just some of the magazines that I’ve written for. And the articles were published in sales, training, marketing, business as well as alpaca magazines And this is a small representation of places where our articles have been published.
But hey, the competition can write articles too, right?
Right. They can, and they will. But there’s a difference. And that difference lies in the ability to not only attract the client to what you’re writing, but to keep the client reading from the start to finish. And then to actually look forward to reading more than ever before. Now you’ve stopped becoming the ‘salesperson they want to avoid’, and have become the educator and entertainer.
Entertainer? What’s entertainment got to do with article writing?
Everything. Drama is what causes customers to keep reading your words. Think of a movie being rolled out in a word format. Each of your articles not only need to educate, but need to take the client on a rollercoaster ride. The biggest mistake most article writers make (actually most amateur writers) is that they believe in just writing words. Words don’t create stickiness. Drama does.
Get Article Writing Home Study from Sean D’Souza on Salaedu.com
Presenting: The Article Writing Self-Study Course
Do you stare at a blank screen every time you have to write something? Does it drive you crazy and then you just give up in frustration? Do you figure you’re never ever going to write an article? If so, then this course is just for you. You’ll learn how article writing, or writing for that matter, is a simple science. It’s a paint- by-dot system.
By the time you finish the course, you’ll have not only learned how to write an article, but have written one yourself plus have generated two or three future articles. And as we’ve seen before, you’ll not only be able to write articles, but write articles that keep your customer riveted to your writing. But there’s always the fear… What if you’re not a good writer? What if you’ve tried to write before, and gotten so-so results? What if you have other issues like dyslexia? Could you still learn to write captivating articles?
The Article Writing Course is designed to do the following:
Enable you to write faster than ever before.
Reduce the frustration of never getting past the first line
Create content that is so captivating that customers consider you the expert.
We use a simple system to achieve the above
Deconstruction
Reconstruction
In deconstruction, you’ll take apart articles and other forms of copy. You’ll see why the best writers in the world, became who they are, and what systems they used to persuade their audiences. In construction, you’ll learn exactly what strategies and tactics you need to create text that moves people to action.
Anyone can write an article. What we are looking to create is speed, drama as well as expertise within the article. And I’ll be there with you to guide and teach
Internet Marketing Course
Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.
More Course: INTERNET MARKETING
Outstanding Course:Roger And Bary – Extractafy
Course Features
- Lectures 0
- Quizzes 0
- Duration 50 hours
- Skill level All levels
- Language English
- Students 0
- Assessments Yes