Peter Kell – VSL Masterclass

Module 1

Commencing the Journey of Mastering Mindset Initiate your expedition with an in-depth exploration of the inner self. For me, the focus isn’t solely on the creation of VSLs; it’s about conceiving the most extraordinary life conceivable. If I were to magically summon the most exceptional and optimal scenario for my life, how would it manifest?

Does it involve bestowing a quarter of a million dollars upon my parents to revolutionize their lives? Does it encompass acquiring a Lamborghini Hurracane and regularly journeying to Veil Colorado for weekend skiing with friends? Would it entail a two-year global adventure, generating six or seven figures annually, with just a weekly phone call?

Before delving into the business realm, the initial step involves delving into life itself. In this module, we will uncover your aspirations and embed them deep within your subconscious.

The exact mental process I employ to shatter my own limiting beliefs. This aids in embedding your vision deep within your subconscious. Be forewarned: its potency may lead to significant shifts in other facets of your life…

The covert “Neville Goddard” manifestation technique, likely unfamiliar to you (which reconfigures your mind on a subconscious level) – and why this single tactic has been accountable for every triumph I’ve achieved in my life…

The concealed “money barriers” possibly lurking in your subconscious. Until I unearthed these, amassing millions remained an elusive dream. HOWEVER, you become unstoppable once these are replaced with empowering beliefs…

Module 2

The Journey to the Pinnacle Module two revolves around the path to the summit. It’s about ensuring you engage in the correct endeavor. Many affiliates, drop shippers, and business owners enter this field knowing it’s not a lifelong commitment but fail to transition to what they should be doing.

Affiliates witness their campaigns duplicated endlessly. Drop shippers find themselves ensnared on an endless treadmill, burning through one campaign after another. Business owners persist in enriching others.

This is where I introduce you to all the other life-altering opportunities within the realm of VSLs.

Why establishing a brand is simpler than you think. As an affiliate, drop shipper, or business owner, I’ll demonstrate how to create a brand over which you have complete control (and that customers eagerly return to)…

How to employ my “VSL pitch” framework to secure remarkable deals. I’ll present you with a recording of the exact sales pitch I delivered to the founders of a promising startup in exchange for $125,000 in tokens and $25,000 in cash. (This is an exceptional way to sow seeds in potential investment opportunities that could yield substantial returns in your future)…

The VAST opportunity in Amazon FBA. At this very moment, there exists a significant opportunity to acquire or partner with Amazon-exclusive brands lacking expertise in direct response campaigns. By adding Facebook and YouTube revenue channels, you can help boost their exit multiples from 3x to 10x. (This is akin to the deal I struck with Mindvalley, which enabled me to earn millions in equity and residual income from the VSLs we created for them)…

Module 3 & 4

Quick Start Guide & VSL Strategy By dissecting my precise and repeatable process, I’ll impart all the tools and techniques I’ve developed over the years to simplify the creation of world-class VSLs.

How to select a “winning offer” with boundless potential. I’ll guide you through the process of identifying the most promising offers worldwide…

The VSL Flow Bible, a comprehensive breakdown of the 18 most significant VSLs on the internet today. This will serve as a straightforward treasure map to be the foundation of your next VSL campaign…

Collaborating with authority figures and celebrity spokespersons. This is the ultimate key to mass-market influence. Break through the noise and make your message worth hearing by having it delivered by a credible source. In this session, you’ll discover precisely how we accomplish this and which deals to strike…

The hidden strategies for maximizing Average Order Value (AOV). When I initially started with my own brand, I believed AOV was solely about upsells. However, the reality is that it hinges on what you convey to them before they make a purchase. Here, I will reveal my transformative approach that shifted my customers from “buying the least they can” to “buying the most they can”…

Wrapping it all up in a “storytelling trance.” Learn how to use storytelling to put your prospect in a trance that bypasses their subconscious barriers and plants the notion that they will purchase the product today…

Mastering Unique Mechanisms. That moment when someone says, “yes, I’ll buy that.” That’s the unique mechanism. It’s the precise instant when your prospect, who feels trapped in a dark cave with no hope and no way out, suddenly sees the light at the end of the tunnel… Master this principle to become the “cutting-edge” brand in your field and stay ahead of the trends…

Module 5

VSL Script Writing Next, it’s time to craft an exceptional VSL script. I’ve entrusted this process to copywriters of moderate proficiency, and they have used it to pen some of the most monumental campaigns globally…

The precise process I employ to transform any mediocre copywriter into a world-class asset. Writing a VSL is akin to scaling Mount Everest. Even if you are among the world’s top climbers, without a proven path to the summit, you’re bound to fail. However, once you possess that plan and a guide to lead you, a second-rate climber can reach the summit. The same holds true for copywriting. When you utilize this proven process, you create a robust plan that any intermediate copywriter can execute…

The Simple Kindergarten Pitch. Learn how to craft a message that is straightforward and easily comprehensible so that the entire world can grasp it. When advertisers neglect this, they create campaigns that fail to scale because people can’t decipher their message…

The VSL God Process. A straightforward interview-based method that extracts the story of any authority figure, allowing you to write a script in their own words. I stumbled upon this after interviewing DOZENS of Mindvalley authors, leaving them astounded. Many said it was the first time THEY had ever heard their story narrated in such a captivating manner…

The clandestine “Lead Bible,” or the finest video advertisements from the past decade so you can keep your campaigns running for months and years (and learn how to produce a new top-notch lead every 10 minutes)…

Why you don’t need to be an expert in your market at all (plus, how to locate and partner with authority figures or celebrities who can promote) and leverage their credibility to build a brand – I went from $0 to generating $4 million per month by month 3 using this approach alone…

The Ultimate AOV Close (and how it helped us construct an eight-figure empire) – and why this is one of the most pivotal components for scaling your offer…

How to compose FB and YT compliant scripts. Believe it or not, if you’re constantly getting banned, there’s a way out. It used to happen to me until we unearthed the secret, until we comprehended exactly what Facebook and Google are looking for. Then we suddenly had representatives. We had individuals who could assist us when issues arose, which enabled us to commence scaling…

Module 6

Production & Filming Following that, it’s time to bring everything together. I’ve now overseen over 40+ VSL shoots in recent years. I will educate you on everything you need to know about successfully producing world-class VSLs…

The secret to editing VSLs using the “video editor’s playbook.” Hand this guide to your editor, and within 10 days, you’ll have a VSL worthy of Mindvalley…

Behind the scenes of a live VSL shoot with a globally renowned author. I’ll guide you through the step-by-step process, showing you precisely what to do during your own shoot…

From Heaven to Hell with the “B-Roll Shot List.” I’ll demonstrate the exact system we employ to create a shot list for B-roll, allowing us to capture footage that subliminally conveys the adversity they are currently facing, positioning your product as the beacon of hope at the end of the tunnel…

Module 7

Media Buying I will impart all that I have learned after collaborating with some of the most prominent FB media buyers in the realm of advertising. You’ll gain insight into all the strategies I’ve employed to earn $100,000 to $250,000 over 365 instances in my career…

Scaling secrets from Mindvalley’s former lead media buyer. Everything you need to know from Mindvalley’s former lead media buyer, detailing how she used to spend $100,000 per day without hesitation…

The distinction between “novice media buying” and “Chad media buying” (and why Chad media buying may be the key to your campaign’s success) – These are the same secrets I gleaned from my own media buyers, who elevated my spending to unprecedented levels…

Why you should immediately launch your campaigns on YouTube. Allow me to pose a question: have you cracked the code on YouTube yet? When we did, it enabled us to achieve a 30% higher ROI than on Facebook – but it’s not straightforward, and you must steer clear of their “invisible penalties”…

Module 8 & 9

Tools & Final Thoughts In your concluding chapter, you’ll learn why spy tools are superior to any marketing book you could ever find. I’ll show you precisely how I identify the most influential campaigns on the internet for inspiration and provide you with the ideal starting point now that you’re in control…

How to pinpoint the world’s most lucrative campaigns (and swipe them at the right moment) so you can capitalize on the current state of the market… using my preferred spy tools…

Everything you need to launch your next VSL within the next 90 days (Congratulations, you’ve accomplished it!) And now, you’re prepared to build your own brand, so go out there and start dominating…

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