Austin Brawner – Lifecycle Email Marketing for Ecommerce
This course is available immediately. Please contact us at avaico[email protected] with the best service for more detailed advice.
5x your email revenue.
Lifecycle emails triggered by subscriber actions are often overlooked and underused by e-commerce companies. However, when you build a solid lifecycle e-marketing system, you can literally automate growth.
In just 4 sessions you will be able…
Capture more high-quality leads and turn them into customers with effective campaigns.
Increase email sales by creating less content and sending fewer promotions.
Advertise more confidently, knowing that your new customers are followed “automatically” after each purchase.
This course will teach you how to send smarter and more profitable emails. You’ll learn how to capture more qualified leads, recover abandoned carts/sessions, and drive repeat sales with simple yet effective email systems.
If your e-commerce business relies on sales promotion through email marketing-from newsletters to follow-up contacts with potential customers and clients, you need it in order to increase revenue from this channel.
Spend marketing dollars on other channels more confidently
You can advertise more confidently, knowing that your new subscribers and customers are following you ” automatically”
Reduce your customer acquisition costs
It’s much cheaper to sell new products to customers and subscribers on your email list than it is to convert new people who have never heard of you
Increase the value of the customer’s lifetime
If you want to increase the number of repeat purchases in your business, the first step is to include your customers in the mailing list. Unlike retargeting, sending emails to your current customers doesn’t cost more.
This course is right for you if you…
do you have an online brand or store that sends emails to customers and prospects
know that you’re leaving money on the table with your current email marketing strategy
constantly stimulate sales and want to become more profitable
Your training plan:
Classes are held at an independent pace and completely online.
The email marketing lifecycle
Class 1: Deployment of Magnetic Options
In this class, we will talk about the best practices related to high conversion of subscribers, and create a sequence of turning your new potential customers into customers.
Class 2: Restoring Abandoned Sales
In this class, we will look at how to deal with the various types of failure experienced by online stores. We will identify different types of bounces and build email campaigns to recover lost sales.
Class 3: Segmentation: Why It’s Important and How to do it
The old method of “batch and burst” email marketing no longer works. If you want to be successful in 2018, you need to segment your email list. In this lesson, you will learn how to do this correctly.
Class 4: Increasing Lifetime value
In this class, we’ll look at how to manage repeat purchases with email marketing. The more 1x buyers who become 2x buyers, the higher the LTV. You will learn how to set up email marketing campaigns to encourage repeat sales.
You will also get introductory video tutorials
In addition to the classes, you’ll get access to snack-sized video tutorials to get you up to speed before the course starts.
Show your new skills: get a certificate of completion of training
Once you complete the course, take the test to get a CXL certificate.
Add it to your resume, to your LinkedIn profile, or just get that well-earned raise you’ve been waiting for.
You will get…
4 in-depth Email Marketing Classes with Austin
Introductory videos to get you up to speed before the course starts
Access to a closed discussion group only for participants with Austin and your colleagues
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Internet Marketing Course
Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.
More Courses: Internet Marketing
- Lectures 0
- Quizzes 0
- Duration 50 hours
- Skill level All levels
- Language English
- Students 120
- Assessments Yes